News & Updates

Livestream e-commerce: a new business model that boosts consumption

The 2021 Central Economic Work Conference pointed out that we are currently facing "the triple pressure of shrinking demand, supply shocks, and weakening expectations." Both shrinking demand and weakening expectations will affect the growth of consumption, and consumption is a key link and important engine for smoothing the domestic circulation. Stimulating consumption potential through innovative models is an important driving force for ensuring sustained economic growth. The Party and the state attach great importance to comprehensive consumption growth. The national "14th Five-Year Plan" clearly proposes to "comprehensively promote consumption."

5247 2023-07-13

Classification of e-commerce operations work

Each era produces its own talents, each leading the trend for hundreds of years. Since ancient times, the waves behind the Yangtze River push the waves ahead, and each new generation replaces the old. The world is constantly moving forward, and e-commerce is constantly changing. As e-commerce practitioners, we should follow the pace of the times to learn, change, and innovate!

21 2021-05-15

Systematic criteria for determining a hit product

A hit product — is a product that can outperform competitors in the same track and has the ability to contribute to slot output.

23 2021-04-23

After the Mobile Taobao homepage redesign, how should we respond correctly?

Mobile Taobao's redesign is mainly oriented toward content. Short videos and livestreaming will be areas Taobao values more. So how should we handle the operation of the Mobile Taobao homepage after the redesign?

44 2020-10-12

Teach you how to build a store in all aspects

For merchants, product stocking and layout, customer service, visual marketing layout in art design, as well as making a reasonable operation and promotion plan, and real-time promotion skills are areas merchants need to pay attention to.

28 2020-10-12

How to create high-quality product reviews

After a product is listed, the biggest factor affecting the conversion rate is our product reviews. They also determine the level of your product conversion rate, the competitive situation with competitors, and whether the conversion rate is stable, so reviews play a core role.

22 2020-10-12

Search traffic is not the only option; take a different path to increase audience traffic

What we truly value when running a store and creating products is definitely not a hit-and-run approach, but long-term development. Only then will we target more segmented audiences, lay the groundwork for audiences, and tag and convert them. Only when a store focuses on vertical products for its audience will its store audience remain active for the long term, driving more audience recommendations and exposure.

22 2020-10-12

Does hidden demotion actually exist? See how the official explains it to you

Many sellers have only a partial understanding of many issues regarding 'search ranking problems,' and when they encounter traffic fluctuations, they make incorrect moves.

17 2020-10-12

How should the title be written? Can it be modified after it is written?

A good title can make a product rank higher and also increase store traffic. How can you develop a title with high exposure and high impressions?

28 2020-09-18